In a major leap forward for digital marketers, Similarweb has unveiled its new GenAI Intelligence Toolkit, a powerful analytics suite that helps brands track how they’re appearing across AI chatbots—and how much traffic those mentions are driving. As generative AI continues to reshape how people discover products and information online, tools like this are quickly becoming essential.

What It Does

The Toolkit gives brands a full-funnel view of AI-driven visibility. It doesn’t just show whether you’re being mentioned in responses from ChatGPT, Gemini, Grok, Copilot, and Perplexity—it also tracks whether those mentions actually lead to site visits, and how that traffic compares to competitors’. Continue reading Similarweb Launches GenAI Intelligence Toolkit to Track AI Chatbot Visibility and Traffic →